Kenshoo

    Search and Social Advertising

    Product Description

    The top technology platform for brands looking to plan, implement, and amplify efficient marketing across the most engaging digital platforms is Skai (previously Kenshoo). With its unique marketing solution, Skai, businesses can expand performance across Google, Facebook, Microsoft, Pinterest, Snapchat, Instagram, Amazon, Apple, Yahoo, Yandex, Yahoo Japan, and Baidu while also gaining data-driven analytics and optimization technologies.

    Features

     

    • Campaign Management
    • Conversion Tracking
    • Keyword Research Tools
    • Keyword Tracking
    • ROI Tracking
    Video
    Industry

    Communicaitons

    Company Contact
    • HQ Location
      San Francisco
    • Phone Number
      877-536-7462
    • Email
      info@skai.io
    • San Francisco, CA
    Location

    San Francisco, CA

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    Video
    Videos

    Skai | Omnichannel Marketing Solutions

    Skai keeps brands at the forefront with data and insights, omnichannel marketing execution, and measurement tools that work together to drive powerful brand growth.

    Learn more today at https://skai.io/

    Our digital marketing platform breaks barriers and builds growth by connecting all walled garden media with integrated workflows and privacy-safe, 360° intelligence.

    The platform includes a suite of data-driven products for market intelligence, omnichannel media activation, testing and measurement, enabling brands and agencies to make predictions, improve strategic planning and drive growth on the most important customer channels.

    #MarketingIntelligence #DigitalAdvertising #OmnichannelMarketing

    Skai | Omnichannel Marketing Solutions
    For those in the media industry, you may recall the pre-pandemic tradition of “Media Thursdays,” where you could unwind with your team over drinks at a local pub, and celebrate the week’s accomplishments. In this video series, we aim to bridge the gap in retail media knowledge by bringing together our partners, clients, and industry experts to share their insights, latest thinking, and best practices on the most relevant topics in retail media.
    Retail Media Thursdays Episode 22: Uber's Paul Wright
    In an exclusive interview with Aaron Mizrahi, Director of Amazon at Hero Cosmetics, divulges invaluable tips and strategies for making the most out of Amazon's marketing capabilities. In a riveting discussion with Skai, learn rexpert advice on leveraging Amazon Marketing Cloud, understanding advanced metrics, and balancing marketing strategies between Amazon and Direct-to-Consumer (D2C) platforms. Don't miss out on these actionable insights in this rapidly changing e-commerce world.
    [WATCH THE INTERVIEW] Mastering Amazon Marketing with Aaron Mizrahi from Hero Cosmetics
    In this video, Skai's Kevin Koehn, Sr. Expert Services Manager, Retail Media, shares some of his best retail media advice, tips, and best practices for the upcoming holiday season.
    Pre-Holiday Tips from Skai's Expert Services Team: Retail Media
    Dive into an exclusive interview with Brent Zahradnik of AMZPathfinder as he unravels the intricacies of Amazon advertising, in a candid conversation with Sanaz Limouee, Director of Sales at Skai. Discover expert insights on omnichannel marketing, measuring impact on Amazon, and crafting enduring brand narratives in the dynamic e-commerce landscape.
    [WATCH THE INTERVIEW] Exploring Amazon Advertising: Brent Zahradnik of AMZPathfinder
    For those in the media industry, you may recall the pre-pandemic tradition of “Media Thursdays,” where you could unwind with your team over drinks at a local pub, and celebrate the week’s accomplishments. In this video series, we aim to bridge the gap in retail media knowledge by bringing together our partners, clients, and industry experts to share their insights, latest thinking, and best practices on the most relevant topics in retail media.
    Retail Media Thursdays Episode 21: Boots's Oliver Shayer
    In this video, Skai's Jenna Stevens, Expert Services Manager, Search, shares some of her best paid search advice, tips, and best practices for the upcoming holiday season.
    Pre-Holiday Tips from Skai's Expert Services Team: Paid Social
    In a recent captivating discussion, Annie Rector from The Trade Desk delves into the transformative world of connected TV, emphasizing its role in democratizing the larger screen of households. Annie touches upon the dramatic shift from traditional cable TV advertising to the versatile world of streaming, underlining the opportunities presented by programmatic advertising. As data continues to be a major concern in the advertising realm, Annie sheds light on The Trade Desk's innovative solution, Unified ID 2.0, heralded as an industry-wide remedy ensuring relevant advertising in the face of data deprecation trends. The conversation also navigates the often debated realms of the open web versus walled gardens, illustrating that in the evolving digital space, there's a place and purpose for both. For those keen to understand the nuances of today's advertising ecosystem and gain insights into the future of digital marketing, Annie's interview is a must-watch. Dive in for a comprehensive view on these pertinent topics. 🎥
    [WATCH THE INTERVIEW] The Shifting Digital Landscape: Annie Rector of The Trade Desk
    In this episode of Skai's BuzzWords interview, Josh Kreutzer demystifies retail media, discusses the buying power of Gen Z, and tackles the build vs buy tech debate in digital advertising.
    Buzzwords: Josh Kreitzer, Founder & CEO, Channel Bakers
    In this video, Skai's Jenna Stevens, Expert Services Manager, Search, shares some of her best paid search advice, tips, and best practices for the upcoming holiday season.
    Pre-Holiday Tips from Skai's Expert Services Team: Paid Search
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