We are creating TrueClicks to be the tool we wished we had while we were working for agencies. First, we want to ensure that you never again overlook a problem or an opportunity in your PPC accounts. By going beyond standard analysis and optimization, we achieve this. Not just demonstrating what you are capable of, but also outlining what you ought to accomplish and in what order. According to us, the PPC business need an impartial third party to evaluate PPC accounts. Agencies shouldn't evaluate their own performance or that of their peers, and Google should just be Google.